Leap beyond footfall

Improve sales and marketing performance with unique consumer insights from your shop floor

We continuously capture the behaviour and demographics of every shopper, from any camera

Movement & behaviour

Measure consumer behaviour

Aura Vision's cutting-edge AI captures every step of the shopping journey.

Footfall Peel-off rates Product engagement times Area dwell times In-store movement
Demographics

Segment by demographics

Our unique computer vision algorithms estimate the age and gender of every shopper in your stores.

Age Gender

A/B testing for the offline world

1

Integrate your cameras

Rapidly integrate your exisiting security cameras, or easily deploy our simple camera solution.

2

Start capturing insights

Measure every shopping journey from entrance to checkout with our intuitive dashboard tools and comprehensive API.

3

Measure your impact

Use our data to confirm and quantify the influence your actions have on shopper behaviour and demographics.

Only online retailers are benefiting from rich consumer analytics

Yet 82% of all UK retail sales are made offline

Aura Vision provides revolutionary in-store analytics for the 82%, leaping beyond rudimentary footfall counters to compete with the online world.

Where do the opportunities lie in your stores?

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Optimising marketing ROI

Accurate footfall and precise demographic counts show you if the right target market are attracted to your stores.

Comparing uplift, footfall and demographics over time enable you to qualify your campaign performance and make the most of your budget.

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Uncovering missed sales

Product engagement times, segmented by market demographics help you uncover underperforming products.

Highlight areas that entice shoppers, and understand the effects of price, promotions, and placement on real-world engagement.

In-store, on-street
Tracking peel-off rates

Peel-off rates let you see how well your stores and locations are attracting visitors that walk by.

Experiment with new shopping experiences, window displays or marketing campaigns and accurately measure your impact.

As seen in

Aura Vision is deploying solutions for retailers, and other commercial spaces.

If you'd like to better understand your consumers, get in touch now.

Cutting-edge deep learning technology

Adaptable and robust

Our cloud-based technology works with most camera systems, and captures all visitors in any environment to provide comprehensive analytics.

Inside Outside Daylight Low-light Existing CCTV New cameras
Explore your insights

Our intuitive dashboard provides tools to explore explore your insights across every camera and store, and our API is built to integrate with your existing systems.

Dashboard Demographic explorer Comparison tool Conversion funnel Heatmaps API

High precision insights that protect shopper identities

In-store, on-street
Privacy by design

Our tecnology never identifies individuals and we don't use facial recognition.

In-store, on-street
100% anonymous

All data is anonymous from source, and aggregated for enhanced security.

In-store, on-street
Built for GDPR

Aura Vision complies with the world’s most rigorous data protection regulations.

In partnership with